Students Invited to Join “Tech for Life” Blood Donation Contest
BANGKOK – April 16, 2025 — Suntory Beverage & Food (Thailand) Co., Ltd., in partnership with the Thai Red Cross Society, has launched the “BRAND’S Young Blood…Give Blood Give Lives 2025: Tech for Life Contest”, marking the 25th anniversary of its nationwide blood donation initiative.
Open to university students across Thailand aged 17 and above, the competition invites teams of 3–5 to design digital media tools — apps or websites — to raise awareness and encourage youth blood donation. Entrants must submit a 5-slide concept presentation (PDF) by May 20, 2025. Shortlisted teams will develop high-fidelity prototypes.
Top prizes include:
- 👑 A Royal Plaque from HRH Princess Maha Chakri Sirindhorn
- 🎓 Scholarships worth 100,000 Baht
- 🧃 A one-year supply of BRAND’S Chicken Essence
The highlight question is:
“How Can Technology Inspire and Encourage Thai Youth to Donate Blood More Easily and More Frequently?”
Ongoing efforts throughout 2025 include mobile donation roadshows, university workshops, and campaigns supporting World Blood Donor Day, with a goal of collecting 125,000 units of blood, primarily from young donors.
