Photo Credit: Teen Vougue
The Tourism Authority of Thailand (TAT) announced on Wednesday that K-pop sensation Lalisa “Lisa” Manoban has been officially appointed as the Amazing Thailand Ambassador, representing Thailand’s tourism brand worldwide.
TAT Governor Thapanee Kiatphaibool emphasized that Lisa’s role signifies an important step in showcasing Thailand’s beauty, diversity, and wonders through a fresh perspective, inspiring both locals and visitors to rediscover the country together.
“Our goal is to position Thailand as a high-quality, safe, and welcoming destination for both domestic and international travelers. We want to strengthen Thailand’s image as a premium leisure spot where visitors can create meaningful memories,” Thapanee stated.
Lisa’s appointment is a source of national pride, highlighting her achievements and global recognition. As ambassador, she will serve as a powerful voice sharing Thailand’s charm, heritage, and cultural richness with audiences around the world.
This partnership between TAT, the Amazing Thailand brand, and Lisa aims to increase global interest in Thailand while reaffirming the country’s timeless hospitality, culture, and warmth. It demonstrates Thailand’s readiness to offer visitors unforgettable travel experiences across every aspect.